Rob Wallace, managing partner, Wallace Church, will explain how brand identity design can be quantified during a special HBA Global webinar at 12pm ET on Dec. 20. The research methodology and its results are irrefutable, according to Wallace Church. The results prove that for every dollar invested, design returns more than 50 times the direct profit of advertising or any other marketing communications effort—all of which can be proven to you! Sign up now to learn: • how to structure...